Your software project is off the rails.
Let's get it on track.
Serenity is my intervention consultancy that's helped 350+ software scale-ups diagnose and fix their struggling engineering team so they can ship great software fast.

A software operations consultant trusted by scaling SaaS companies

🚨 The Problem
You're losing to competitors while your engineering team is stuck, unable to deliver at their full potential.
Your team is spiraling out of control.
Engineering headcount keeps rising, but output doesn't scale with it.
Nothing gets done, or it takes forever.
Features stay stuck at "90% done" while deadlines slip further away.
Everything's broken or built incorrectly.
You're shipping bugs faster than features. Nothing works as expected.
Maybe you've tried to fix it already: an "Agile" coach, putting AI tools to work, DevOps processes, or even tried hiring a consultant.
But nothing's really changed, and now there's even more pressure to deliver.
These issues are rarely just the engineering team's fault; they're often symptoms of deeper problems. That's why you need a holistic assessment, not bandaids on the visible symptoms.
✨ The Vision
Your software team should be the engine of your business, not the roadblock.
What if you could simply rely on your team to deliver excellent software every single day? No excuses, no delays—just consistent, high-quality shipping.
That isn't a fantasy, it's the operational standard we've established for over 350 SaaS companies.
With Serenity's process focused on rebuilding the growth engine of your company—the software team—you can ship an excellent product, delight your customers, and grow your revenue.
— Here's how to get there —
🛠️ The Product Turnaround Sprint
Work directly with a software turnaround expert and CTO-level advisor to solve your biggest engineering challenges.

I'm Jordan Ambra. Over the last 25 years, I've worked with over 350 SaaS companies as a coder, CTO, and founder.
I bridge the gap between "Business Needs" and "Developer Reality" because I speak both languages fluently. I'll tell you the uncomfortable truths hiding in your team and software product, and connect your engineering team with the business to deliver the best possible product.
Through my 4-week Product Turnaround Sprint, I'll help you diagnose and fix the root causes of your engineering challenges so you can ship great software fast. Here's how it works:
The Audit: Week 1 & 2
I embed with your team to understand your delivery pipeline, identify bottlenecks, and uncover the root causes of your engineering challenges.
- Interviews with your engineering team and stakeholders
- Process review to see how you currently deliver software
- Architectural and infrastructure review
The goal is to understand what's happening on your team right now and identify root causes of stress, bad practices, and operational failures.

The Diagnosis: Week 3
While your team continues working, I analyze everything I've learned to identify gaps and opportunities.
- Compare your current practices against industry best practices
- Identify processes to add, remove, or restructure
- Pinpoint exactly where your team deviates from what works
Every company is different, so I'll tune the operational and team recommendations based precisely on what makes sense for your team.

The Blueprint: Week 4
We collaborate to transform insights into action. You share your constraints, I apply my experience, and together we build your turnaround plan.
- Working sessions to align recommendations with your reality
- Prioritized action items based on your timeline and resources
- Detailed Turnaround Blueprint document you can execute immediately
Generic advice only works for generic problems. You get an actionable blueprint tailored to your specific situation and built for your team.

🎯 The Outcome
What changes after the sprint.
Your team ships faster. Blockers disappear. Engineers know exactly what to build and why. Meetings have purpose. Technical debt stops being an excuse and starts being a managed asset.
You'll finally have clarity on who's performing, what's broken, and exactly how to fix it. No more guessing. No more hoping things get better on their own.
📦 The Deliverables
What you'll walk away with.
Team Assessment
Detailed assessment of your current team members, their strengths, gaps, and how to get the most out of each person.
Process Audit
Comprehensive review describing wasteful processes, missing processes, and necessary alterations for best practices.
Turnaround Blueprint
A strategic roadmap ready to integrate into your existing plans for immediate implementation.
💬 Testimonials
What clients say.
"Jordan is absolutely excellent at what he does"Sharmin A.
"It's been enormously refreshing to have someone in the company who seems to have an answer to every problem we encounter."Photobooth Supply Co
"I once saw Jordan lift a school bus with his bare hands. He has the strength of a hundred men. He accomplishes what takes a room full of developers twice as long to achieve."Freeworld Media
"Jordan's clear communication and ability to source and hire a talented team were instrumental in our success"Photobooth Supply Co
"I consider Jordan a jack-of-all-trades and a master of all of them. On top of that, as a consultant, he is extremely personable, patient, and easy to work with."Salesforce
"Serenity was able to bring our team from an average DevOps situation to a well-structured and working one."3SMobile
"Jordan is without a doubt one of the hardest and smartest working people that I have ever worked with in my career."Ruanne Banse @ ClickMotive
"Jordan is an incredibly smart and driven individual. His development skills are second to none and his work is top-notch all the way."Zapier
"In my career as a programmer, Jordan is the best engineer I have ever worked with."AristaMD
"Your positive attitude and technical excellence are inspiring."Esteban Sarthou @ Hattrick
"It's so nice that you listen. You distill the noise which reduces waste and streamlines processes. And you do it all with a calm demeanor!"MAP Digital
"Jordan is one of the most hardworking people I know, and he inspires people around him to work harder and smarter."Starwood Capital
"Not only does Jordan have an amazing skill set, but he works great with a team or as an individual. He invests 100% into every responsibility and is never afraid to take on a new challenge."Aaron Hancock @ Cox Automotive
"Jordan is one of those rare people who is capable of balancing his exceptional talents and abilities with humility, patience, professionalism, and a positive attitude."Jamie Kent @ ClickMotive
"Everything Jordan does, he does with excellence. He is well thought, well-spoken, respectful, and does incredible work when it comes to the technical aspects as well."Keagan Barnes @ Supra Human
Frequently Asked Questions
What is a Product Turnaround Sprint?
A 4-week collaborative engagement where we work together to diagnose what's broken and build a concrete plan to fix it. I embed with your team for the audit phase, then we partner on analyzing findings and crafting solutions that fit your specific situation. It's not me handing you a report, it's us building your turnaround plan together.
What do I actually get during the sprint?
You get clarity: a complete picture of what's working, what's broken, and exactly what to do about it. The deliverable is a Turnaround Blueprint with team assessments, process recommendations, and a prioritized action plan. More importantly, you get peace of mind knowing your team is aligned with best practices that make sense for your situation, not just generic consultant advice. A clear path forward, not endless guessing.
Who is this for?
Founders and leaders at software companies who know something is broken but can't pinpoint exactly what. You're likely spending more on engineering than ever, but shipping less. Your team is drowning, and results aren't matching the payroll.
What kind of companies do you work with?
Post-revenue software teams. Typically SaaS companies that have found product-market fit and are now struggling to scale their engineering organization. If you have paying customers and an engineering team that's not delivering like it should, we're a good fit.
How much does it cost?
The sprint is a one-time fee of $10,000 for 4 weeks. No hourly billing, no scope creep, no surprises. Although many of my clients implement the blueprint independently, I offer a monthly retainer at $7,500/month so you can access my expertise while you implement, and for in-depth advice (architecture, hiring, process, etc) tailored to your situation.
Will this disrupt my team?
Yes, but it's both a minimal and necessary disruption. I observe and interview during Week 1-2, then work independently during Week 3. Week 4 is collaborative sessions with leadership. Your team keeps shipping while I work.
Who are you?
I'm Jordan Ambra—a coder turned CTO turned founder with 30 years experience in software engineering. I've built teams, fixed broken ones, and seen every dysfunction pattern. I speak both "business" and "developer" fluently, which means I can translate between the two and find where communication breaks down.
Will you write code or offer staff augmentation?
This is consultancy, not development services. I help you identify your team's strengths and weaknesses so you can get the most out of the people you have. That said, if you're struggling to hire, building an elite hiring process can absolutely be part of your Turnaround Blueprint.
What if we only have a small team (3-5 engineers)?
Small teams can absolutely benefit from the sprint. In fact, dysfunction in a small team is often easier to fix—fewer layers, faster changes. The audit scales to your team size, and the blueprint focuses on what matters most at your stage.
How do we work together?
I'm very easy to work with! The first step is a completely free 30-minute triage call. We'll talk about your situation and determine if running a sprint is worth it. If we decide to work together, I'll send over a payment link and lightweight contract, and we'll schedule the sprint for a time that works mutually. After the sprint, we can discuss ongoing support options.
Ready to fix your engineering team?
Book a free 30-minute triage call. We'll discuss your situation and see if the sprint is right for you.
