Your engineering team is stuck.
Let's get it shipping again.
Serenity is my intervention consultancy. Over 25 years I've helped 350+ SaaS teams find and fix what's quietly killing their delivery, so they ship great software fast. Most ship 2-3x faster within a month.
A software operations consultant trusted by scaling SaaS companies
🚨 The Problem
You're losing to competitors while your engineering team is stuck, unable to deliver at their full potential.
Your team is spiraling out of control.
Engineering headcount keeps rising, but output doesn't scale with it.
Nothing gets done, or it takes forever.
Features stay stuck at "90% done" while deadlines slip further away.
Everything's broken or built incorrectly.
You're shipping bugs faster than features. Nothing works as expected.
Maybe you've tried to fix it already: an "Agile" coach, putting AI tools to work, DevOps processes, or even tried hiring a consultant.
But nothing's really changed, and now there's even more pressure to deliver.
These issues are rarely just the engineering team's fault; they're often symptoms of deeper problems. That's why you need a holistic assessment, not bandaids on the visible symptoms.
✨ The Vision
Your software team should be the engine of your business, not the roadblock.
Imagine asking for a feature and knowing, with confidence, when it will ship. A backlog that's a plan, not a graveyard of broken promises. Your best engineers staying, because the work finally feels good again.
That isn't a fantasy. It's what a healthy engineering team looks like, and I've spent 25 years helping teams get there.
My process rebuilds your software team into the growth engine of your company, so you can ship an excellent product, delight your customers, and grow revenue.
— Here's how to get there —
🛠️ The Product Turnaround Sprint
Work directly with a hands-on CTO and founder to get your team out of the hole and shipping fast again.
I'm Jordan Ambra. Over the last 25 years, I've worked with over 350 SaaS companies as a coder, CTO, and founder.
I bridge the gap between "Business Needs" and "Developer Reality" because I speak both languages fluently. I'll tell you the uncomfortable truths hiding in your team and software product, and connect your engineering team with the business to deliver the best possible product.
My Product Turnaround Sprint is the fast on-ramp: in four weeks I embed with your team, find exactly what's keeping you stuck, and start clearing the path so you're moving again within the month. Then I stay in it with you, continuing the turnaround until you're shipping fast, with quality. Here's how it works:
The Audit: Week 1 & 2
I embed with your team to understand your delivery pipeline, identify bottlenecks, and uncover the root causes of your engineering challenges.
- Interviews with your engineering team and stakeholders
- Process review to see how you currently deliver software
- Architectural and infrastructure review
The goal is to understand what's happening on your team right now and identify root causes of stress, bad practices, and operational failures.
The Diagnosis: Week 3
While your team continues working, I analyze everything I've learned to identify gaps and opportunities.
- Compare your current practices against industry best practices
- Identify processes to add, remove, or restructure
- Pinpoint exactly where your team deviates from what works
Every company is different, so I'll tune the operational and team recommendations based precisely on what makes sense for your team.
The Plan, and First Wins: Week 4
We turn the diagnosis into action together. You share your constraints, I bring 25 years of pattern-matching, and we set the roadmap and start making the first moves on it.
- Working sessions to set the roadmap and a vision the team can rally behind
- We clear the highest-leverage blockers so the team is already moving
- A prioritized turnaround plan we start executing together in week four
By the end of week four you don't have a document on a shelf. Your team is already moving on the highest-leverage fixes, with a plan built for your exact situation.
The sprint is the on-ramp, not the finish line. From there I stay embedded and we run the turnaround together: setting the roadmap and a vision the team can rally behind, getting the right tooling in place, addressing who's stuck and why, and clearing the way for your team to do meaningful work. We keep at it until shipping fast, with quality, is just how your team operates.
🎯 The Outcome
What changes after the sprint.
Your team ships 2-3x faster within a month. Blockers disappear. Engineers know exactly what to build and why. Meetings have purpose. Technical debt stops being an excuse and starts being a managed asset.
You'll finally have clarity on who's performing, what's broken, and exactly how to fix it. No more guessing. No more hoping things get better on their own.
A few results from past engagements:
📦 The Deliverables
What you get in the first four weeks.
Team Assessment
Detailed assessment of your current team members, their strengths, gaps, and how to get the most out of each person.
Process Audit
Comprehensive review describing wasteful processes, missing processes, and necessary alterations for best practices.
Turnaround Blueprint
A prioritized roadmap we start executing together, not a document that gathers dust.
💬 Testimonials
What clients say.
"Everything Jordan does, he does with excellence. He is well thought, well-spoken, respectful, and does incredible work when it comes to the technical aspects as well."Keagan Barnes @ Supra Human
"Jordan is one of those rare people who is capable of balancing his exceptional talents and abilities with humility, patience, professionalism, and a positive attitude."Jamie Kent @ ClickMotive
"Not only does Jordan have an amazing skill set, but he works great with a team or as an individual. He invests 100% into every responsibility and is never afraid to take on a new challenge."Aaron Hancock @ Cox Automotive
"Jordan is without a doubt one of the hardest and smartest working people that I have ever worked with in my career."Ruanne Banse @ ClickMotive
"Your positive attitude and technical excellence are inspiring."Esteban Sarthou @ Hattrick
"It's so nice that you listen. You distill the noise which reduces waste and streamlines processes. And you do it all with a calm demeanor!"MAP Digital
"Serenity was able to bring our team from an average DevOps situation to a well-structured and working one."3SMobile
"It's been enormously refreshing to have someone in the company who seems to have an answer to every problem we encounter."Photobooth Supply Co
"Jordan's clear communication and ability to source and hire a talented team were instrumental in our success"Photobooth Supply Co
"In my career as a programmer, Jordan is the best engineer I have ever worked with."AristaMD
"I consider Jordan a jack-of-all-trades and a master of all of them. On top of that, as a consultant, he is extremely personable, patient, and easy to work with."Salesforce
"Jordan is an incredibly smart and driven individual. His development skills are second to none and his work is top-notch all the way."Zapier
"Jordan is one of the most hardworking people I know, and he inspires people around him to work harder and smarter."Starwood Capital
"Jordan is absolutely excellent at what he does"Sharmin A.
Frequently Asked Questions
What is a Product Turnaround Sprint?
It's the fast on-ramp to a turnaround. In four weeks I embed with your team, find exactly what's keeping you stuck, and start clearing the path so you're moving again within the month. It isn't me handing you a report; we set the roadmap and start fixing the highest-leverage problems together. From there I stay embedded and we run the turnaround until your team is shipping fast, with quality.
What do I actually get during the sprint?
You get clarity: a complete picture of what's working, what's broken, and exactly what to do about it. The deliverable is a Turnaround Blueprint with team assessments, process recommendations, and a prioritized action plan. More importantly, you get peace of mind knowing your team is aligned with best practices that make sense for your situation, not just generic consultant advice. A clear path forward, not endless guessing.
Who is this for?
Founders and leaders at software companies who know something is broken but can't pinpoint exactly what. You're likely spending more on engineering than ever, but shipping less. Your team is drowning, and results aren't matching the payroll.
What kind of companies do you work with?
Post-revenue software teams. Typically SaaS companies that have found product-market fit and are now struggling to scale their engineering organization. If you have paying customers and an engineering team that's not delivering like it should, we're a good fit.
How much does it cost?
The sprint is a one-time fee of $10,000 for 4 weeks. No hourly billing, no scope creep, no surprises. That gets your turnaround moving. Most teams then keep me embedded on a monthly retainer at $7,500/month to run the turnaround with them: clearing blockers, getting the right tooling in place, shaping the roadmap, and the in-depth calls (architecture, hiring, process) along the way.
Will this disrupt my team?
Yes, but it's both a minimal and necessary disruption. I observe and interview during Week 1-2, then work independently during Week 3. Week 4 is collaborative sessions with leadership. Your team keeps shipping while I work.
Who are you?
I'm Jordan Ambra, a coder turned CTO turned founder with 25 years of experience in software engineering. I've built teams, fixed broken ones, and seen every dysfunction pattern. I speak both "business" and "developer" fluently, which means I can translate between the two and find where communication breaks down.
Will you write code or offer staff augmentation?
I roll up my sleeves with your team: getting tooling in place, shaping the roadmap, and clearing the blockers in your way. What I'm not is staff augmentation. I'm not an extra pair of hands to crank through your backlog, and the goal is always to make your team faster, not to make them depend on me. If hiring is part of the problem, building an elite hiring process can be part of the turnaround too.
What if we only have a small team (3-5 engineers)?
Small teams can absolutely benefit from the sprint. In fact, dysfunction in a small team is often easier to fix: fewer layers, faster changes. The audit scales to your team size, and the blueprint focuses on what matters most at your stage.
How do we work together?
I'm very easy to work with! The first step is a completely free 30-minute triage call. We'll talk about your situation and determine if running a sprint is worth it. If we decide to work together, I'll send over a payment link and lightweight contract, and we'll schedule the sprint for a time that works mutually. After the sprint, we can discuss ongoing support options.
Ready to fix your engineering team?
Book a free 30-minute triage call. We'll discuss your situation and see if the sprint is right for you.